About Us

Our story.

Pay It Now is a New Zealand and Australian based blockchain innovator, dedicated to developing cutting-edge, user-friendly solutions powered by next-generation Web3 technology. Our aim is to make blockchain more accessible and simpler for everyday users.

Since 2021, we've powered New Zealand's leading blockchain-based digital payment system and have introduced groundbreaking methods for transacting and engaging with crypto assets, designed to enhance accessibility, affordability, and reduce adoption barriers.

Simplifying crypto transactions for everyday use.

As one of the fastest-growing fintech companies in Australasia, we are committed to shaping the future of digital payments: at the bakery, at the shop counter, and everywhere money already works.

Pay It Now was established to provide a simple, affordable and secure way to transact with cryptocurrency. Existing payment methods were slow, expensive and complicated, and businesses struggled with limited infrastructure while many blockchain companies prioritised consumer products over the needs of the business community.

That's why we created the PIN Network: a blockchain ecosystem designed to bridge the gap between traditional finance and blockchain, serving as the catalyst for widespread adoption.

A shop front advertising that crypto is accepted
A bakery customer paying with their phone
A business owner taking a payment on a tablet
Craig Duffield, Founder of Pay It Now

Our founder

Craig Duffield

Founder, Pay It Now

"When a pilot was made redundant during Covid, he turned his attention to something completely different: cryptocurrency."

Facing a career change when the pandemic hit, Craig drew on his experience in cryptocurrency trading, mining and IT development, and observed a critical gap in New Zealand's market: the need for a fast, secure and user-friendly crypto payment solution. He set out to build the infrastructure to make cryptocurrency a practical, widely adopted form of everyday currency, closing the gap between crypto as an investment and crypto as money.

The PIN Team

The people behind PIN.

Real people in New Zealand and Australia, building crypto that behaves like money. These are the names you will deal with.

  • Jim Thorpe, Chief Executive Officer at Pay It Now
    Jim Thorpe Chief Executive Officer
  • Daniel Rawiri, Chief Operating Officer at Pay It Now
    Daniel Rawiri Chief Operating Officer
  • Parul Makker, Compliance Officer (AMLCO) at Pay It Now
    Parul Makker Compliance Officer (AMLCO)
  • Bernie Soh, Head of Treasury and OTC Trading at Pay It Now
    Bernie Soh Head of Treasury and OTC Trading
  • Jaya Maharaj, Accounts Executive at Pay It Now
    Jaya Maharaj Accounts Executive
  • Will, Compliance and Business Analyst at Pay It Now
    Will Compliance and Business Analyst
  • Anna, Operations Administrator, PIN ANZ at Pay It Now
    Anna Operations Administrator, PIN ANZ
  • Nancy, Customer Contact Specialist at Pay It Now
    Nancy Customer Contact Specialist
  • Lily, Customer Contact Specialist at Pay It Now
    Lily Customer Contact Specialist
  • Nihal, Customer Contact Specialist at Pay It Now
    Nihal Customer Contact Specialist
  • Ethan, Senior Software Engineer at Pay It Now
    Ethan Senior Software Engineer
  • Jerry, App and Systems Developer at Pay It Now
    Jerry App and Systems Developer
  • Michael, App and Systems Developer at Pay It Now
    Michael App and Systems Developer
  • Temiah, Marketing Assistant at Pay It Now
    Temiah Marketing Assistant

Get in touch.

Head office

Unit 3/38b Birmingham Drive,
Middleton, Christchurch 8024,
New Zealand

Email

Sales: sales enquiries form
General: contact page

The Pay It Now sign at the company's New Zealand office
Pay It Now HQ, Christchurch, New Zealand